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Nexternal: Offer Discounted Gift Certificates
Nexternal: Offer Discounted Gift Certificates

Encourage gift certificate sales by offering them at a discount.

Pamela Topper avatar
Written by Pamela Topper
Updated over a week ago

Product: Nexternal

The best way to keep generating revenue before each holiday even though your product shipping deadlines have passed, is to offer eGift Certificates. These can be delivered on time, regardless of product shipping deadlines. eGift Certificates also make it easy for shoppers to buy gifts on your site year-round, even if they are not sure exactly what the recipient would like.

To encourage eGift Certificate sales, many merchants periodically offer the certificates at a discount, which can be accomplished easily in the Nexternal platform with a simple coupon.

To see how this coupon is created, follow the simple steps in the Guided Tutorial called "Discount Gift Certificates". (Guided Tutorials are accessed separately from the Support Center in Foundry, through the link to Guided Tutorials in the system navigation. In the legacy standalone version of Nexternal they can be accessed through the Guided Tutorials link in the left navigation.)

Note that only one coupon code can be used on an order, so if you are running multiple overlapping coupon offers, be sure in your customer messaging to let folks know that if they want to take advantage of multiple coupons, they will have to place separate orders. That said, while gift certificate discounts require a coupon, most other product and shipping discounts do not โ€“ so you can run multiple discounts on other things while only requiring a coupon code for the gift certificates.

rev. 01/06/21

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