To create a list signup form for use on your website or store, simply follow the directions within Mailchimp. From your audience dashboard, use the pulldown to manage audiences, to navigate to signup forms. Fill out the necessary information and generate the form code there. This code can be used on your website and in your store to collect information for your mailing list.
Tip: We recommend that you ask for only an email address, or at most an email address and first name (for personalization reasons) and maybe zip code, if you will use that information for segmented marketing purposes. All three elements may be a lot - you don't want to make your sign-up form a barrier to entry.